By Clara Llamas a prospective student of the
MA Service Experience Design and Innovation, London College of Communication
The masterclass entitled The Craft of Service Design, part of Service Design Fringe Festival, provided a stimulating evening at the London College of Communication.
As a prospective student of the MA Service Experience Design and Innovation, I was a bit anxious about attending the event, designed for future students as well as for the community of practitioners. However, the relaxed nature of the setting immediately dissipated my worry and I soon settled into reading the briefs of each speaker and talk, thoughtfully prepared by the year two students that made the event possible.