Ken Shin, an international Graphic and Media Design graduate has recently been awarded the Gold award at the 40th Creativity International Awards 2010 in the USA for his project ‘Colour and Music’.

Ken’s winning project carries the message “Fill the Colour, Feel the music” and uses colour as a form of visual expression.

“My intention of this project is to create a moving image that can easily engage people with the theme and to discover unique ways of conveying a message.”

He developed the project while working on a self-initiated module for his course BA Graphic & Media Design – Advertising Pathway and says the course has helped him develop his creativity.

“During the course, I’ve had many opportunities to broaden my potential abilities in design through on-going & client projects with different case studies that have deeply introduced creative strategies of advertising as well as specific design principles.”

Ken talks about the motivation winning the award has given him and how he is pleased that his work can be considered as inspirational.

“I am very pleased with the fact that my work can inspire people and my design ability is still strong enough to compete with other designers internationally. Moreover, this result strongly motivates me to produce interactive design works that can creatively communicate with the audience.”

The awards which have been running since the 1970’s are one of the longest running independent international advertising and graphic design competitions in the world.