The UK India Education Research Initiative (UKIERI) have funded a collaborative project between LCF and Pearl Academy, aimed at exploring the skills gap for retailing between UK and India in the global fashion industry.
The project aims to support the business development of UK companies entering the Indian market, and Indian retailers to improve their retailing skills.
Alongside a case study & research book which contains papers, essays and reports from students and staff from LCF and Pearl Academy, the initiative offers training manuals to support staff training in the areas of product knowledge, consumer relationship management, supply chain and visual merchandising, consumer insights, and market entry methods. It also offers opportunities for student exchange projects delivering collaborative exchanges between India and UK, and staff development training for industry and education.
LCF’s Sarah Atkinson and Lynne Hammond visited Pearl Academy in New Delhi in September to attend the launch of the case study and research book, Global Fashion Skills Collaborative Networks UK/ India Perspective: Case Study and Research for Future Business Growth, for the initiative. LCF will also be hosting the UK Breakfast launch of the book, which will be attended by a number of industry representatives, including the British Fashion Council on 20 November.