2011 MA Fashion Artefact graduate Oliver Ruuger was selected to take part in Selfridges’ 2012 Bright Young Things showcase.
The pioneering project by Selfridges looks to seek out and champion the most exciting young creators in the UK, with the Bright Young Things’ products available to buy from three pop up shops in store as well as online at selfridges.com.
Bright Young Things took over the Oxford Street and Duke Street windows at the famous department store.


Congrats to Oliver! The umbrellas are gorgeous.
On the subject of “emerging” artists, only 2 more days to submit your response to emergence to win a ticket to the March 28th TEDxCentralSaintMartins! http://www.jotta.com/jotta/published/home/article/v2-competitions/2116/tedx-centralsaintmartins-emergence-competition