Creative Direction student co-directs ‘I See You’ with Kovert Designs

Sophie Ochoa Neven DuMont, a graduating student from BA (Hons) Creative Direction for Fashion  has co-directed a short film with mindful technology brand Kovert Designs which asks the question ‘When was the last time you really looked into a stranger’s eyes?’.

Arising from work Sophie did in her Final Major Project, I See You is an experiment in to human connection. The film saw 10 people stare in to the eyes of strangers for 5 minutes while cameras captured their reactions and emotions.

Both Sophie and Kovert are interested in how technology can be used to enhance lives and I See You formed part of Kovert’s ongoing ‘Presence Experiment’. Kovert’s mission is to encourage people to use time and technolgy wisely, take control of bad digital habits and be conscious about how we interact with one another. I See You has struck a chord with many people and has nearly reached 100,000 views.

LCF News caught up with Sophie to find out about how the collaboration came about.

Sophie: I came up with a field of interest for my Final Major Project and then looked up brands that would work well as a client within that area. I put together a concept and did the research before I contacted Kate from Kovert Designs. When we met to introduce to her the idea of the video she immediately loved it and said: “yes let’s do this!” After that I must say that it was a lovely collaboration with her and the whole team. Everyone was exited about it and because it was sort of an experiment we where very anxious about how the day would turn out: Would the cast be good? Say things that are useful and that will move viewers? etc. It was very important that it would come across as authentic and unstaged as possible and I believed that we as a team achieved that! For me it was a very exiting project – from start to end and still it continues as I am chasing the views on Youtube – and one that I truly feel passionate about!

Kate Unsworth, CEO of Kovert said

Sophie was brilliant, a great talent and great to work with. She really spearheaded the project

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Getting up close to Alexander McQueen pieces with Accessories students

BA (Hons) Cordwainers Fashion Bags and Accessories: Product Design and Innovation students were invited to view special Alexander McQueen pieces at the vast archive at the Clothworkers’ Centre, Blythe House. The impressive building, originally owned by the Post Office Savings Bank, houses storage containers filled with silk gowns, furs, costumes and accessories of 19th and 20th century dress.

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BA (Hons) Cordwainers Fashion Bags and Accessories: Product Design and Innovation students looking over one of the special six pieces by Alexander McQueen

The students viewed, sketched and snapped images of McQueen’s iconic knuckle-duster metallic clutch, butter-soft leather gauntlet and a dramatic gold feathered, Medieval painting print dress. Other awe-inspiring pieces included the animalistic digital printed Plato’s Atlantis dress,bought by the museum on the day of his death; a 1997 pink jumpsuit which showcased McQueen’s outstanding talent for traditional tailoring techniques and The Raffia Dress, a later garment, with a wide funnel neck and asymmetric cut skirt, which showed how these same skills were further developed, pushing the boundaries of shape and form.

A glimpse of the Queen’s jewel encrusted Norman Hartnel gown, ‘Flowers of the Fields of France,’ worn for the State Opening of French Parliament in 1957 added a truly regal flourish to the students brush with Alexander McQueen -the lauded king of British fashion.

The trip to Clothworkers’ Centre was a great honour for the students, not only seeing the McQueen pieces but everything else the archive had to offer. Clothworkers’ House  is home to 54,000 objects, all catalogued alphabetically and everything from six-metre wide tapestries to tiny pins are carefully stored dust bags, boxes and tissue paper for prosperity.

Lindsey Riley,  BA (Hons) Cordwainers Fashion Bags and Accessories: Product Design and Innovation course leader said:

The draping on the stand technique often used by McQueen to create forms unachievable by flat pattern cutting taught us a lesson. It showed that experimentation in 3D often results in unexpected ideas that couldn’t be discovered on paper. That is something we can translate to our bag making skills.

Guest Post: Fashion Business School students collaborate with John Lewis – Jennica Chiang

Each year students from LCF’s Fashion Business School collaborate on a cross disciplinary project with UK retail giant John Lewis. 1st year students from BA (Hons) Fashion Buying and MerchandisingBA (Hons) Fashion Marketing and BA (Hons) Fashion Visual Merchandising and Branding work together in teams to answer a brief set by the brand. This year’s brief was to identify a current gap in the menswear and create a capsule collection to address it.  The 14 teams then presented their ideas to an industry panel led by LCF alum Nick Keyte, Head of Menswear, Sport and Travel at John Lewis. Six students, two from each course, were talented spotted by the John Lewis team and will each receive a week long work placecement with the brand.
LCF News has already spoken to Holly Freer from the winning team Kameo but hear we speak to BA (Hons) Fashion Marketing student Jennica Chiang who was talent spotted by John Lewis and awarded a year long mentorship with Nick Keyte.

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BA (Hons) Fashion Marketing student Jennica Chiang presenting to John Lewis

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Guest Post: Fashion Business School students collaborate with John Lewis – Holly Freer

Each year students from LCF’s Fashion Business School collaborate on a cross disciplinary project with UK retail giant John Lewis. 1st year students from BA (Hons) Fashion Buying and Merchandising, BA (Hons) Fashion Marketing and BA (Hons) Fashion Visual Merchandising and Branding work together in teams to answer a brief set by the brand. This year’s brief was to identify a current gap in the menswear and create a capsule collection to address it.  The students worked in 14 teams and earlier this month presented their ideas to an industry panel led by LCF alum Nick Keyte, Head of Menswear, Sport and Travel at John Lewis with one team winning overall.  Six students, two from each course, were talented spotted by the John Lewis team and will each receive a week long work placecement with the brand and one lucky student, Jennica Chiang, earning a year long mentorship with Nick, starting in her 2nd year.

LCF News asked BA (Hons) Fashion Marketing student Holly Freer ,who was part of the winning team ‘Kameo’, to tell us about the experience.

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Team ‘Kameo’ with School of Management & Science Development Director Dan Henderson

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BA Cordwainers Fashion Bags & Accessories students answer Ethiopian production brief

Five students from BA (Hons) Cordwainers Fashion Bags & Accessories: Product Design and Innovation are to have their designs showcased at the next round of international trade fairs as the result of a project with Pittards, one of the world’s leading leather tanneries.

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Pittards set the students a brief to focus on their Ethiopian production to design a collection of bags. The focus was to address the challenges designers face when working with the demands and capabilities of raw materials and location whilst remaining true to the company’s ethos.

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LCF Cordwainers Students’ Bags to be auctioned for charity

Three designers from BA (Hons) Cordwainers Fashion Bags and Accessories: Product Design and Innovation have created handbags to be sold at The Bag Ladies Charity Auction to raise money for the British Association of Adoption and Fostering (BAAF).

The second year students, Sienna McNiven, Isabella Kerovirta and Max Cunningham will see their handbags sold at the charity auction on Wednesday 1st July. LCF News caught up with them to find out a bit more about their designs and inspirations.

The three bags for the British Association for Adoption and Fostering fundraising.

The three bags designed by Sienna McViven, Isabella Kerovirta and Max Cunningham for The Bag Ladies Charity Auction. Image: Wanda Martin

LCF News: So please introduce yourselves and your bag 

Sienna: I am Sienna McNiven, I am from Hertfordshire and I study Accessory Design. My design is The Mardi Bag.

Isabella: My name is Isabella Kerovirta. I’m from Sweden, Stockholm and I study Accessory Design. I have designed The Bucket Briefcase.

Max: I am Max Cunningham, I am from Lewisham in South East London and I study Accessory Design and my bag is the Curved Coloured Tote.

LCF News: Can you tell me something unexpected about yourself? 

Sienna: This is probably the first bag that I have completed that actually went right! I am so happy that someone will get a nice bag.

Max: I’m a huge Celine Dion fan, I have 144 of her songs on my iPod.

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Lorraine’s whistle-stop tour through the history of the bra

MA History  and Culture of Fashion (now MA Fashion Cultures) alumna Lorraine Smith recently made a very special donation to the LCF archives as the legacy of her MA research topic.

The donation was of 16 vintage bras but there is a lot more to this story than old underwear, or rather there’s a lot more to old underwear than you might think…

Some of Lorraine Smith's donation to the LCF archives

Some of Lorraine Smith’s donation to the LCF archives

For her MA, Lorraine undertook an exploration into the bra – an everyday item of clothing with a big political presence and a big impact on female identity. She was sponsored by the Yarwood Award from the Costume Society to complete the project last year.

She began collecting the vintage bras via eBay in order to study them and this led to her creating a very special archive indeed. As Lorraine told us, these objects represent the history of the development of underwear.

Her favourite in the collection is a 1960′s M&S bra with a truly psychedelic print, but the bras range from those produced in the 1920s to more recent creations form the 1970s.

We thought what better way to explore the collection than to ask Lorraine to give us her run down of bras through the decades… Read the rest of this entry »

LCF Menswear Alumni Reign Strong at London Collections Men

London Collections Men SS16 proved menswear’s growing popularity and mass appeal, with an international cast of fashion industry big guns in attendance and a whole lot of media coverage. Its move into the mainstream implies an exciting time for British menswear. Venues all over central London were transformed into innovative catwalk arenas, and a handful of designers on show cut their teeth here, at London College of Fashion.

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Rory Parnell-Mooney. Photography courtesy of Catwalking.com

First up was MAN on Friday afternoon, currently celebrating its tenth year as fashion incubator for emerging designers, which featured LCF BA Fashion Design Technology: Menswear graduate Rory Parnell-Mooney alongside Liam Hodges. Parnell-Mooney presented a collection in black, slate and oatmeal, featuring sleeveless shirts and collarless drop-shoulder jackets, bringing a contemporary spin on tailoring. Tunic knits and pleated skirts challenged conventional notions of menswear and splashes of painterly yellow brought a bright touch to the otherwise muted palette.

Another progressive LCF alumni on schedule this season, was J.W Anderson, who made waves yet again with his galactic, Japanese inspired collection, featuring tie-wasted trousers, sashes and sumo jackets, sci-fi digits and metallic embossing. The golden boy of British fashion began his label in 2008, after studying BA Fashion Design Technology: Menswear here at LCF and has since developed lines of menswear and womenswear as well as designing for brands such as Versus.

Rory Parnell-Mooney. Photography courtesy of Catwalking.com

Rory Parnell-Mooney. Photography courtesy of Catwalking.com

James Long, who graduated from LCF in BA (Hons) Fashion Design Technology: Menswear, presented denim and vibrant geometric patterned knitwear, tie-dye, and graphic prints on shorts and joggers, for his more-is-more collection. Dyed jean jackets and leather bombers embodied his signature use of leather and denim, and brought a street wear edge to the aesthetic.

This season, menswear designers, including LCF alumni, pushed themselves to create progressive collections, catering for the ever-changing market and reinventing what British menswear means now.

LCF students collaborate with Timothy Everest

Mayfair tailor Timothy Everest recently collaborated with LCF Fda Tailoring (now BA (Hons) Bespoke Tailoring) students in a project that celebrated British design, as the Saville Row specialists mark 25 years in business.

LCF Fda Tailoring students with Timothy Everest after the course collaborated with the Mayfair garment specialist.

LCF Fda Tailoring students with Timothy Everest after the course collaborated with the Mayfair garment specialist.

The project asked current students, ‘what is British design heritage and spirit?’, and encouraged them to think about where they see designs and cuts developing in the future. The LCF team were brought into the brand’s offices to understand Savile Row culture, while looking at past collaborations with Woolmark Company, Horiyoshi III and Rapha.

Students were also taken back-in-time to experience the 17th Century traditions of bespoke tailoring. It was explained that in other areas of the industry, fashion changes dramatically on a yearly basis – but Saville Row tailors have kept up the same traditions for almost three centuries. Students were required to consider this and establish ways of broadening the appeal for tailored garments.

The fashion students were asked to take a bold view of how to influence the high-end tailoring market and create a larger reach globally for Timothy Everest and Saville Row. The group used fashion trends and analysis to determine whether growth would come through collaborations with other brands, makers or artists, or through product innovations like smart fabrics and technological innovation.

Timothy Everest was present for two days of the collaborative project, along with his Design Assistant Aline Reitz. On the pair’s final visit, students presented their final 3D outfits, along with their portfolio to Timothy and Alina. Both were so impressed with the work the students had produced that they chose four students to do internships with them, as opposed to the one that had originally been offered.

Amelia Cross, Lea Setula, Kimberly Lawton and Jake Wigham were the lucky students to receive internships at Timothy Everest.

LCF Cosmetic Science student selected for prestigious award

Final year BSc (Hons) Cosmetic Science student Ravneet Panesaer, meets leading scientists and internationally renowned speakers after being chosen to receive the Summit Events prize.

Jane Everson (Cosmetic and Toiletries Magazine), Ravneet Panesar LCF BSc (Hons) Cosmetic Science final year student, Gabriela Daniels LCF Programme Director: Science; Debra Redbourn (dR Cosmetic Regulations).

Jane Everson (Cosmetic and Toiletries Magazine), Ravneet Panesar LCF BSc (Hons) Cosmetic Science final year student, Gabriela Daniels LCF Programme Director: Science; Debra Redbourn (dR Cosmetic Regulations).

In the final year of her course, Ravneet showed outstanding academic progress and personal development. As a result of her hard work, she was awarded the free delegate place for the Sun Protection Conference at The Royal College of Surgeons, where she had the unique opportunity to brush shoulders and network with leading professionals in the cosmetic industry. The conference is held every two years and took place between the 9-10 June.

“The conference program explored everything from sun product development strategies to consumer trends and regulatory issues,” said Ravneet, adding, “I feel very honoured to have had the opportunity to attend the Sun Protection Conference, which is normally only attended by people in the industry.”

Conference speakers included Dr Jack Furguson of Skinnovation Ltd UK, Prof Alfio Parisi of University of Southern Queensland, Australia, Prof Paul Matts of Procter and Gamble UK and LCF, Uli Osterwalder of BASF Germany.

Ravneet said, “The amount of passion and enthusiasm shown for the subject was fascinating.”

Ravneet is a student in last cohort of the BSc (Hons) Cosmetic Science course. This course has been superseded by Integrated Masters in Cosmetic Science.

 

LCF Cordwainers students win at the National Footwear Student Awards

Last week the Cordwainers National Footwear Student Awards ceremony was held at the V&A and LCF Cordwainers students took 1st, 2nd and 3rd place!

Image Credit: Mark Witter

Image Credit: Mark Witter

Students from De Montfort University, the University of Northampton and UAL/LCF were invited to take part in a competition for the title of National Student Footwear Designer of the Year.  Students all worked to the same brief and each university had to choose their top 5 to send to the Worshipful Company of Cordwainers as their entry in the competition.

Image Credit: Mark Witter

Image Credit: Mark Witter

The judging panel included Katie Greenyer (Pentland), Atalanta Weller (own label and Cordwainers alumna) and Guy West (partner in own business  Jeffery West). The 5 finalists from each university were invited to attend and their competition submission was on show for the evening to 300 guests.

Image Credit: Mark Witter

Image Credit: Mark Witter

Jimmy Choo handed out the prizes to first place winner Ganna Domnich who won £5000, second place to Jack McNamara who won £3000, and third place to Lauren Betourney who won £1000 (all final year BA Hons Cordwainers Footwear).

Sponsoring the event were the three participating universities,Jeffery West, William Lamb, Joseph Cheaney, Start-Rite, Pentland, BFA ( British Footwear Association, Schuh, Church’s, Davy’s, Dune London.

 

Through the lens at LCF BA15

OK so we’re really milking the success of LCF’s BA15 season now. But really what could be better than seeing all the action through the lens of a good old disposable? Check out the gallery below where we go retro with photographer Madeleine Corcoran.